Gone will be the days when people used to create their innermost feelings to a diary and keep it to themselves.
In today's time, Online marketing is an extremely important tool for the success of your online business.

While social media has taken the user's interaction to a complete " new world ", blogging or creating an informational website has given the concept of pen/paper/diary a look that's obsolete.
What is this fuss about blogging? Any kind of real advantages to it? Is it another marketing gimmick?
To define blogging, we could say blogging is really a contraction of words, it could be discussion or it may be an information, that's published on internet and shared and read by other users.
What check here need to blog about is entirely up to you. You could create a personal blog or a commercial one, which can help you earn a few bucks too.
Some of the extremely popular websites that enable you to create your own free blog are BlogSpot.com, WordPress.com, Weebly.com etc.
These all are free sites and don't charge you for an individual blog. However, there are several restrictions on these free blogs.
How to Create a Blog?
If you wish to develop a free blog, it is possible to log on to any of the websites that provide free blogs. For instance WordPress.com is a free blogging platform.
Click on "Getting Started", to create new blog. It could take you to a fresh page, where you would need to type in information like your email address, name, & most importantly name of your blog.
However, if you want to create a self hosted blog, then you require a domain name and a web host to start with.
Make sure you select a very appropriate name. It must be short and an easy task to remember.
You are absolve to use various themes, and plugins on your blog. You might add videos and images in your articles.
If you are a new blogger, you should make yourself familiar with common terminologies so that you can use them in your favor. For e.g. "Blogger" is a term used to call a person who writes blogs. Permalink is the unique URL or address of your articles. You could copy & paste this link if you want someone to take a look at your blog articles.
You could find a whole lists of words, slangs and terminology used by bloggers on the net.
What are Great things about Blogging?
Blogging is very common these days. However, only few people really understand that their passion for writing can earn them some serious good money. Several great things about blogging are listed below:
Blog as an individual Diary
People work with a blog as a personal diary, religiously noting every thought/emotion. It is good for many and a habit for others. They have the option of making this personal diary public or keep it for private view. Online diaries certainly are a lot safer than physical ones. They are password protected and will be destroyed in just a matter of seconds.
Blog to Promote/Review something
You could use your site to market something or review about it. For example, you recently visited a restaurant and you are not particularly happy about its services. You could blog about it and let others know. Similarly, if you want to market a product you can recommend it to your followers and give that product a free publicity.
Blog to Connect
You could also blog for connecting to people sharing same interests. If you are a photographer and desire to enhance your skills you can connect to individuals who are interested in same area and share a tip or two.
Blog to market Yourself
Blogging is an excellent tool to determine yourself being an expert. For anyone who is good at baking and appearance forward to show your hobby right into a full blown profession, blogging about your cakes, adding their pictures would help you being noticed in the crowd of millions.
Blog to greatly help Others
You may use your knowledge on particular topic to help others. For those who have had some type of situation and you want to help people trapped into something similar, your insights may help them. Such blogs could be categorized as tutorials or 'how-to' kind of blogs.
It's easy to develop a blog [http://www.bloggingstudio.com/how-to-create-a-blog/]. You don't need any technical knowledge for that. Just follow a straightforward step-by-step tutorial with screenshots and you will be able to create a blog in less than 5 mins.
BloggingStudio.com [http://www.bloggingstudio.com/] is a good source to learn the basic concepts of blogging and learn to create a blog. You will also learn suggestions to take your blog to next level.
If you are seriously interested in blogging, don't get a free blog. They don't look professional and impose a great deal of restrictions. Some websites don't even allow you to put your own advertisements.
It is recommended to get a self hosted blog. A self hosted blog offers you complete freedom and ownership to your blogging space. You can install any theme and plugin that you would like. Also you can put advertisements on your own blog. Moreover, a self hosted blog looks professional and your reader will recognize that you are seriously interested in your blog.
Finally, a successful blogging career requires effort and persistence. Don't expect an overnight success.